The internet changed. We made shirts.
Modern life. Poorly translated.
Wearable, original apparel for adults who understand enough internet culture to know they may be behind — and are comfortable laughing about it.
Shop by mood
Four ways to be currently cooked.
Status
Currently Cooked, Loading, Updating, System Outdated.
Family 02Translation Department
A modern phrase, plainly annotated for the rest of us.
Family 03Cool Unc
Affectionate identity designs, no caricature required.
Family 04Mildly Confused
Low-key statements for customers who prefer subtle humor.
Featured designs
The first collection is still loading. Visit the shop once designs are live.
Translation Department
Every design pairs a modern phrase with a plain-language annotation — the joke is the translation gap itself, not an impression of anyone younger. Dry, concise, kind, and never ageist.
For everyone who has been handed slang by their kids, coworkers, or group chat.
You don’t need to imitate anyone younger. You just need a shirt that says you noticed the gap — and you’re fine with it.
Get the next update.
> new drops, design families, and launch status